Table of Contents
Introduction
Did you know the global supplement industry is projected to reach $230 billion by 2027? With Shopify, you can carve out your share of this booming market by creating a standout online presence. The leading eCommerce development platform has easy-to-access components and user-friendly features, interactive theme and template inventory, and many other functionalities, making it the best choice for building a modern supplement store.
Many merchants and brand owners have already adopted Shopify, and now it’s your turn to join over 1.75 million Shopify merchants and take your supplement store to the next level.
Let’s get into the step-by-step details to understand how you can turn your unique supplement store vision with Shopify.
Shopify Supplement Store Development Initial Steps
Before diving straight into your Shopify supplement store development process, it is crucial to check and tick two important steps.
Choose the Appropriate Shopify Plan and Create an Account
The first step in developing your Shopify supplement store is selecting a package that meets your budget. Shopify provides a variety of options, from Basic to Advanced plans, each featuring unique benefits. After choosing the right plan, create your account and personalize your store settings to reflect your brand. This basic step will set you up for success!
Select the Right Theme that Resonates With Your Brand
Although Shopify has a large inventory of themes and templates available for all niche and business categories, you can search for or suggest a unique theme that perfectly resonates with your brand identity. Both options are available, and you can choose the best one for your brand.
Supplement Shopify Store Development Process (Page Wise)
Home Page Essentials
The home is the main entrance to your website and a crucial page for the brand. It should be appealing and have easy scrolling and navigation to inspire exploration.
1.1 Announcement Bar
Place an announcement bar at the top for product promotions, free shipping, or limited-time deals. For example:
- Avail Free Shipping on All Orders Over $50!
- This New Year’s Sale is Flat 20% Off on All Products!”
This will set the urgency and attention right away.
1.2 Header and Navigation
Discuss your header section design with developers clearly and aim for seamless navigation to enhance user experience.
- Mega Menu: Here, you can highlight your product list in different categories, such as “Protein Powders” or “Energy Bars,” for easy discovery.
- User Login: This is a must-have feature, so pay utmost attention to providing a secure login with a popup OTP option.
- Right Drawer Features
- Search: Include a right-drawer search bar to help users quickly find products.
- Cart Drawer: There is no need to say that adding a “Cart Drawer” feature will improve visitors’ shopping experience.
1.3 Sticky Banner
Include a clearly visible sticky banner with important CTAs, such as “Shop Now,” “Explore New Arrivals,” or “Get Discounts.”
1.4 Key Sections
- Banner Slider: To boost sales, add two separate sliders for top products, limited editions, or seasonal campaigns.
- Shop Our Range: Add this feature to display product categories in slider style linked directly to collections.
- Our Best Sellers: Design and add an eye-catching slider showing top-performing products to attract customers.
- Testimonials and Reviews: Develop credibility with end-user testimonials like “Real People, Real Reviews.” It will help you make improvements and make informed decisions about your products and services.
- Interactive Features:
- 3D Tour: Create a 3D store tour using Matterport in the “Nothing to Hide” section. It will help users preview products more clearly and give them a real-time shopping experience.
- App-Powered Feature: Add a “Real food that is imperfect” section to highlight your food suggestion to maintain authenticity.
- Dynamic Marquee: It displays moving text, such as “Stop the Pree,” to increase the brand’s reputation.
- Secure Payment Options: Display securely pay using logos in as many areas as possible to create trust.
1.5 Footer
In the footer section, include a newsletter signup, links to policies, and contact information for your site. This can enhance your site’s credibility and convenience.
Shop /Categories Pages
These are the main pages that customers will visit more often to view products.
2.1 Shop Our Range Collection Slider: By creating a separate slider for your product collection (e.g., “Protein Powders,” “Energy Bars”) to send your users to specific categories.
2.2 Featured Collections: Divide all your products into separate sections, such as slides for featured items. Try to include at least 12 sections, each with a unique theme.
Love Wall (Review Page)
Genuine customer reviews build authentication and encourage the delivery of more quality products and services.
3.1 Header with New Navigation: Try building a simplified header that focuses on user reviews to make things easy and smooth for the brand.
3.2 Sections
- Banner Section: Create a vibrant banner that highlights your lover towards the community.
- Real Reviews in Popups: Show detailed reviews that will pop out in the regular running background slider.
- Stars Us Testimonials: Showcase customers’ testimonials under the “Stars Us.”
- Community Engagement: Here, too, showcase community contributions under the “Our Community” to maintain transparency.
- Multimedia Features: A video or photo gallery on scrolls will explain your brand’s journey through the voices of your customers.
Join the Team: There is no need to say that adding social media links with images can boost engagement.
About Us (Our-Story Page)
While creating the “Who we are?” page, try to include the honest story of your brand that resonates with your values and thought process.
4.1 Video Popup Section: It would be great to add a short video narrating your journey with some impactful text about your mission. It will give you an edge on your brand’s originality!
4.2 WhatsApp Sticky Button: Adding a fixed WhatsApp button for end-user interactions will show your confidence in instant support.
Category Pages
Customize the category page design according to your products to highlight unique and specific collections.
5.1 Unique Collection Templates
Make every one of the collections different from the next by assigning separate colors and layouts necessary to improve identification.
5.2 Key Features
- Interactive Animations: Use 3D flip effects on features like “tap to Know.”
- Tabular Product Listings: Put combo products on offer with popups for custom bundles.
Educational Content: Add videos and infographics of your products to educate users and new visitors.
Product Pages (e.g., Strawberry Protein Shakes)
Product pages are the most valuable, and while creating them, you must pay key attention to their details to make them informative and engaging.
6.1 Product-Specific Features
- Offer Slider: Add sliders to help users identify each crucial section, such as product variations, ingredients, and certifications of the supplements.
- Interactive Sections: Here, you can include dropdown menus for details like “Nutritional Facts.”
Merchandise Page: Expanding Your Brand
On this page, you can feature famous merchandise like tees and totes in a creative way to attract visitors.
7.1 Showcase and Sell
You can add sliders and galleries for vivid and magnificent displays and marquee text for promotional highlights.
Careers Page: Attracting Talent
Here, you can advertise via attractive banners about the openings you have in your company.
8.1 Engaging Features
- Video Section: Well, you can create a compelling video talking about your company’s work culture and put it for potential aspirants.
- Open Positions: Display banners with the caption “We are hiring” or “Open position” to encourage candidates to apply for relevant job positions.
- Employee Stories: Put employee stories via video or text to promote your work environments.
Supporting Pages
9.1 Contact Us: Add a simple form for customer queries to provide clear and open communication.
9.2 Policies and Terms of Service: develop an easy-to-read and comprehending regarding policies to maintain transparency.9.3 My Account: Add functionality such as order history for registered users and loyalty account tracking.
Cross Selling
This will be a bonus page/section where you can attach your compatible fitness products (if you have any or plan to bring them) with your primary supplement product and promote selling with exclusive prices and offers. You can recommend the products to your existing customers and increase revenue.
Hire an In-house Shopify Team
Developing a top-class Shopify store for supplements requires attention to user-centric features, intuitive design, and engaging content. Hence, it is best to consider an in-house Shopify team from a recognized Shopify expert agency in India like Metizsoft to take charge of the development.
We have certified professionals with a decade-plus history of crafting unique and customer-centric Shopify stores for businesses of all sizes worldwide. We have a transparent pricing structure that highlights the Shopify store development cost for each stage.
If you are ready to develop and launch your supplement store with us, let’s make it happen today!
Final Thoughts
Shopify is relatively easy to navigate and affordable compared to other eCommerce development platforms. With regular feature updates it makes store development easy and convenient for merchants. Supplement store owners who wish to go online and extend their brand reach and visibility must choose Shopify. It’s the wisest decision you could take to build your dream supplement store.
If you are confused about where to start, book a one-on-one consultation with our Shopify expert today. They will help you understand each step of your supplement store development with live demonstrations and examples.
Frequently Asked Questions (FAQs)
What are the main benefits of selling supplements on Shopify?
Shopify offers a user-friendly platform! With a wide variety of integrations, built-in marketing tools, and round-the-clock customer support, it stands out as a strong option for businesses looking to thrive online.
How much does it cost to build a Shopify store for supplements?
The cost of building a Shopify store for supplements can vary significantly. It starts with choosing a Shopify plan from Basic to Advanced. Then comes the Theme price, in-house or dedicated team cost, marketing price, and more. Hence, it is hard to come up with a fixed price. Contact our Shopify experts today to discuss your requirements and resolve your budget estimation for the Shopify supplement store.
What are the best themes for supplement stores?
The term “best” Shopify theme for supplements refers to a theme that is mobile-friendly, has stunning visuals, and ensures fast loading speeds and easy customization. Only then can you consider it the best for your supplement store. Meanwhile, you can consider a few popular options in our Free and Paid Shopify Theme blog, where we have listed selected themes with higher user rates.
What legal rules do I need to follow when selling supplements online?
To meet the legal rules for selling supplement products online, you need to:
Make sure your product labels are correct and have all the necessary information.
Don’t fake claims about your product’s health benefits unless you have proven examples.
Learn, understand, and follow consumer protection laws to assure your customers that you are protecting their rights.
Get details of the laws about collecting and using customer information.
Make sure you’re paying the correct taxes on your products and sales.
The best you can do in such a matter is consult with a specialist in this area to make sure you’re following all the rules.Is dropshipping a valuable option for supplement stores?
Yes, why not? Dropshipping is at its peak at the moment, and every small and mid-level Shopify merchant is exploring this option for quick and safe product delivery. But, it’s important to find reliable dropshipping suppliers who match your expectations and do the job accordingly.
